Which "truths" in your market are actually just traditions?

Lately, I've been diving deeper into mental models and how they support innovation and its adoption. In my view, it’s an underexplored topic yet extremely relevant now that AI is breaking through everywhere.

After inversion, the second model I'd like to share is: first principles thinking.

First principles thinking

The idea is simple: strip a problem back to its fundamentals and build something new from there. Instead of blindly following your assumptions, ask yourself: "What do we actually know?"

Instead of asking, "How do we normally do this?"
A better question is: "What is this, really? Why do we do it this way? Does it actually have to be this way?"

If you apply this to your own situation, you quickly end up with questions like:

  • Which processes are we only following because that's how it's always been done?
  • Which "best practices" are actually assumptions in disguise?
  • Which rules are costing us money or customers without us truly realizing it?

In many companies where innovation or its adoption stalls, you see the same root causes:

  • Traditions that aren't critically examined
  • Built-up complexity resulting from layers of assumptions
  • Solutions that barely address the real problem, if at all

Instead of asking how to do something better, consider this: what is fundamentally true and what could we start doing completely differently from now on?

If this is useful and you’d like me to share more on this make sure to subscribe below.

Join my newsletter

Get notified on new thoughts, insights, experiments, and lessons learned. It's (spam) free!

You might also be interested in