How to test your OG images
I used to point people to metatags.io. It's a fine tool, but I checked OG images often enough that I ended up building my own: the Webhaven link preview tool. It's free, it's simple and it does exactly what I need.
You paste your url in the tool and it shows how it will look when sharing on:
- X (Twitter)
- and every other major platform
The tool reads out the metatag properties of your website. So if you don't see anything the metatags are not setup properly and you should fix this because it also affects the SEO of your website.
Why your OG image matters
When someone shares a link of your website on social media or in a messaging app the OG image is the first impression.
So your OG image should be treated as a marketing asset, it will:
- Capture attention
- Reinforce your branding
- Communicate context
- Spark curiosity
Often when visiting a website I'm curious about their OG images. This probably isn't normal behaviour, but it is the reason for this insight and it's the reason I built the tool. A lot of businesses don't treat their OG image as a marketing asset. Please do so.
And if you'd rather not think about it at all: Webhaven ships Drupal with Metatag preconfigured, so every page gets clean social tags automatically.
Fix your OG image, it deserves better!
